In 1976, somewhere in the busy streets of Manila, I was a walking tabloid with all the latest stories of today and the many news bits happening in the country, and in the various fields including politics, sports, entertainment, music, fashion, and student activism. I am in all of it, as I chose to watch and be part of it all. In sports, I ran the oval tracks of Rizal Stadium, played in the cracked concrete of Columbian tennis courts in Pasay City and huddled the Spalding basketball courts in the cramped narrow streets of Sta Cruz. I watched the movies of Fernando Poe Jr., Nora Aunor and Rosanna Ortiz. And I was even part of a movie helmed by the late Lino Brocka. I was a starstruck fan. But still, I fancied and listened intently to Simon and Garfunkel music, swung the beat of Teri DaSario, Evelyn King, Donna Summer and Patrick Gonzales. The disco mood was exhilarating as I gyrated the disco floors of Velvet Slum and Altitude. The scene was just sweaty warm, tediously amazing and nauseously crampy. But aptly said, “I love The Night Live’, by Alicia Bridges.
Benigno Aquino was in vogue so was the president at the time, Ferdinand Marcos. Imelda Marcos was lording it over as Metro Manila’s governor with her Karilagan Fashion team of Conching Sunico and Conchitina Sevilla. They were a fixture at the Folk Arts Theater and the Metropolitan. It was the fiery times. Red and hot. And so was the Kabataan Makabayan. “Makibaka, Huwag Sumuko”. “Ipaglaban ang Demokrasya”.
I was 16 going on17 in 1972 and martial law is yet to be declared. Until then, there were leisurely walks observed in the old Dewey Boulevard, a refreshing sight as the waves of Manila Bay barely touch the shores of the walled edges of the famous boulevard where the famous Aristocrat restaurant serves that broiled chicken in a skewer. And on the other side of the street is the serene Mabini church of the patron saint of St. Paul.
Edgard is a Bachelor of Arts degree holder in Journalism with a master’s in Business Administration from the University of St. Thomas in Manila, Philippines. He was an enterprising publicity writer in 1976 for various recording artists in the Philippines and promoter of disc music labels CBS and RCA with noted artists including Michael Jackson, Elvis Presley and Dolly Parton. Throughout the 80’s, he represented various local products and served as Advertising and Promotions Director for Isetann, the Japanese retailer which had several stores in the Philippines.
Moved in the United States in the mid 80’s, worked in retail for Neiman Marcus for a few years while working as an audit staff of Hilton hotels and doing parttime writing for a tabloid, the Philippine Observer. The stint with Neiman Marcus eventually led him to a marketing and businesses development position with one of his doctor clients who offered to run a marketing of a medical brain rehabilitation practice based in Rockwall, Texas. The stint offered several challenges and opportunities to run the practice when appointed as Director of Business Development of the organization. Sun-Tzu Healthcare company eventually set up several health services, stayed in business for 10 years until the management decided to close the business.
Prior to closing the Sun Tzu Healthcare, in May of 1997, Edgar Santiago Corporation was established as a self-incorporated business which independently handled the marketing operations of the practice and several homehealth agencies in the Dallas- Fort Worth area. After providing marketing services for the five agencies, accepted an offer to serve as administrator and as a partner of a senior facility. Managed and marketed the 52-bed assisted living for seniors in Irving, Texas for 3 years and sold the business in 2007 at the height of the healthcare business demand for senior facilities.
In 2008, applied for the National Provider Identifier of 3 homecare medicine practices. Hired medical doctors and nurse practitioners and managed to provide home medical visits in Dallas, Tarrant and Harris counties in Texas. In 2014, received an award of recognition “Excellence In Healthcare” by the Dallas Asian Chamber of Commerce while maintaining a staff of 21 in running the practices under the new management company Charting Notes, LLC. An electronic medical record (emr) system with the same company name was also established to provide the tech-tronic needs for the three practices.
In 2021, after 10 years and at the height of covid surge, the 3 practices and the management organization were sold to a former provider of the company while Edgard Santiago volunteered and presided a non -profit organization, FILCON (The Filipino Leaders Coalition of North Texas) based in Dallas, Texas. In his most exercised time, Edgard is a diligent tennis player and a member of the Carrollton Tennis Association for 2 decades. He remains a very competitive player in both in the men’s and mixed doubles. In his better days in 2000, he won championships in single matches and mixed doubles tournament with regular partner, Linda French of Euless, Texas.
These days, as the spring of 2022 still spewing snow and turning icy roads in Dallas, Edgard spends most of his semi-retired hours at home, at the gym and at Elvie Sison’s posh residence in Arlington, Texas piling up mahjong tiles and brain-thinking diamond-ace sessions with Alfred Lawson.
“I have a mercurial being and an impassioned personality to accomplish more than expected. I speak my mind and I stand on my ground. I respect authority and advice, but if it challenges my disregard of rules and policies, I will speak aloud and get it corrected. But I do not hold grudges against who I may offended along the way. Just business. Just rules to follow. Keeping grudges is for the kids. I remain as fun and collected as I can. You can challenge me. I will fight my best to win with you, for you and for the team, and in extreme against anyone. Yet, I will remain steadfast.
I am a goal-oriented, creative, imaginative energetic, and driven individual with a passion for helping others. I am a strong believer of what you do unto others will be done unto you. I have been a small business owner for years, worked in a corporate environment, and served on leadership roles in various community organizations. My experiences have led me to realize that whatever you achieve in career is only the result of all the experience, guidance and assistance you
received from every person you met along the way. I am committed to continue helping others and create long-lasting relationships. Only to a point. Lying and dishonesty are not in my list of people I need to be associated with. Lying is as good as stealing. I abhor both the liar and the thief.
And I believe that that one day my being creative and imaginative individual will bring my ideas and goals to higher level of recognition. “
Member THS 1972 Graduating Class
President, Senior Class Organization, 1972
Senator, THS Student Council, 1972
AB Journalism, University of Sto Tomas, 1976
Maximino Plus, Managing Director Dallas, Texas 2001 to present
The Echoes of Our Youth
Senior year of high school is a busy time to be a teenager. It’s also full of events that are specifically designed to serve as capstones for our high school experience, like prom and graduation. As we reach the end of the year, these events will come on thick and fast. We find that these senior events are a lot of fun and a chance to end high school on a high note. However, we might also find ourselves worrying about whether we’re doing the right things to enjoy these events properly. After all, we’re supposed to remember these milestones for the rest of our lives, right? The memories are treasures from high school. And remembering these events are alright.
Do your remember your first dining date at Urdu’s? That place is supposedly the “in thing” at the time. The location is precariously sits right next to Tarlac Cathedral, where most notable places like Norma’s Variety, Cervantes Press, Asiong’s Restaurant, Macapinlac shoes, the Post Office and the beautifully crafted Maria Clara Park with its tall leaning statue of Francisco Makabulos, the known Tarlac hero.
And strolling down the street from the church, with its busy stores, F. Tanedo Street serves as the main market road for the- then Tarlac town which is now called City of Tarlac. It boasts its 400K population and is one of the bigger cities in the country.
Echoing the times of our youth in the city, Tarlac High School witnessed many first in our lives.
FelNor is the hangout of just everyone. Every after class, most students drop by for a drink or two or just simply sit in as place to chat and end the day’s often-told stories of the day and whine the latest from everyone. At noon, we troop to refresh “Sa Malamig”. The provincial capitol which faces the Maria Christina Park is a haven for would-be boyfriend-girlfriend during our time. Just about everyone have enjoyed its well-cultured greeneries, the slopes and the hilly steps of the park. Parang Luneta ng Tarlac.
Remember our motor pool classes? It’s the old tenement of machine workers converted into classrooms, where we had the Misses Navarros, Garcías, Cuchapins, Tabagos, Dizons, Flaminianos and the lot. We all had to go up and down the stairs just to catch up with our classes, despite the heave of dust and airy smell of burn tires in the neighborhood. While classes are ongoing, we hear all the motorcycles noise and the blowing horns of jeepneys and cars just a few feet away from the street in San Roque. Those school rooms after all were pieces of wooden fixtures to keep the second years students afloat. Tarlac High had three areas of classrooms. The main building for 4th and third years. The motor pool for the second years. And the grandstands for fist years withs sections cloistered up to 21 classes. Marami tayo noong first year. By fourth year, we are whittled down to 12 sections, almost half, after 4 years. By then we had our favorites: Cala, Mamawal, Cunanan, Manipon, Valete, Dizon and Melting Pot was the school organ. Remember?
And mostly, there are many “lasts” to remember—our last choral performance, our last class with a favorite teacher, our last exams, our last class meeting, our last time to mingle with classmates before our graduation. That includes our last get together with our classmates, the Ruby Reunion of July 14, 2012.
These “lasts”, however, have been turned into so many memories captured in our androids and iPhones. They are so simple and easy to remember and recapture. While we never had the chance to recapture those sceneries of our youth, we can count those memorable places, getting nostalgic about our movies we sat at Del Ros, Remedios, Alice, Art and Aurora theaters, lest we forget about Bonnifer and Mayflower. While funeraria Enriquez became a meeting place for our departed classmates, we also had to get our socials at the old Tarlac Bowling Lanes along Mac Arthur highway, Cindy’s and Antigua. And then we had the plush Vilmar Hotel and Restaurant, Grandmas Hotel, Hongkong Inn Hotel (across Bayanihan Institute) where we could have visited if only, we had additional bucks in or pockets.
As we get to meet and share another precious moment in our Golden Reunion, let’s see how many faces and names you can remember among our classmates. It’s a tricky moment, but we are all still here.
MAXIMINO PLUS, a marketing management organization based in Addison, Texas which starts anew is now led by Edgard M. Santiago as one of its directors. The recent launch of the organization creates anew approach in marketing management as it borders in the use of social media, the traditional face-toface public encounter, media distribution as well as the mass mailing.
Kaakibat ng paggunita natin sa ating Limampung Taon pag-kawalay sa Mataas Na Paaralan ng Tarlac mula noong 1972, bigyan pugay natin ang atimg mga sarili, mga kapwa kamag-aral at mga naging guro natin sa panahon na ating inilagi sa nasabing paaralan. Mahabang panahon ang ating hinintay upang maabot natin ang ating mga kinalalagyan ngayon. Sa ika-limampung taong pagdiriwang ng pag-kikita mula ng iwan natin ang ating paaralan, marami na ang naganap, nangyari at naging mga karanasan natin bilang mamamayan mula sa ating pagtatapos sa ating hayskul hanggang sa tayo ay maging “sinyor sitisen” Mapapalad ang mga iba sa atin. Ang iba naman ay namayapa na. Ang karamihan sa ating mga klasmeyts ay patuloy na nabibigay siglal sa kani-kanilang mga mahal sa buhay. At ang mga iba naman ay pinili ang mamuhay sa ibang bansa. Kara-karaka ang mga pinagtibay na mga layunin na ating kinasangkapan upang tayo ay magkaroon ng magandang pamumuhay. Utang natin sa ating paaralan ang mga itinanging kaayusan sa ating pagpapatuloy sa mataas na antas ng ating kaalamanl. Iba’t ibang paaralan ang ating mga sinuong sa paglisan sa bayan ng Tarlac. Karamihan ay nagpatuloy sa iba’t ibang panig ng Pilipinas. Ang iba ay nagpatuloys sa lungsod ng Baguio, lungsod ng Maynila, lungsod ng Cebu, lungsod ng Quezon at lungsod ng Caloocan. Mga paaralan tulad ng UP, UB, UST, FEU, FEATI, UE. PSBA, ADAMSON, PCC, OSIAS, TCT at marami pang iba.
Sadyang masaya ang ating mga panahon na inukol sa pagaaral noong ating kabataan. Kasama na ang mga iba’t ibang mga kalakaran na ating natutunan, kinamalayan, kinahumalingan at mga naging nakahiligan, at nakagawian sa ating mga pang-araw araw na pagpasok sa paaralan. Marami at malalim ang mga kaalaman ang ating mga naitanim sa ating mga kaisipan. Anupa’t tayo ay naging mga kabataan na naging pag-asa ng ating bayan. Marami sa ating ang mga naging ganap na” nars”, “duktor”, “manunulat”, manananggol”, “inhinyero”, “akowntant”, mga “bisnes owners”, mga “titsers” at mga naging dalubhasa sa ibat ibang larangan at sangay ng kaalamanl. Walang takot na hinarap natin ang mga hamon, babala, unos, at mga dalamhati sa pagsalubong sa mga agos ng buhay.
Ngayon, ang magandang hamon sa ating buhay na hinaharap ay magkaroon ng katahimikan sa pag-iisip at kasiyahan sa ating pagtanda. Pagyamanin nating an atimg mga sarili sa mga karanasan na naging bahagi ng ating mga pamumuhay at balik-tanawin natin ang mga naging karanasan nating noong tayo ay nasa Mataas na Paaralan Ng Tarlac.
Magandang Pagdiriwang Sa Lahat, Sa Ating Ika-Limampung Taon Pagkikita.
Mga Makasaysayang Lugar ng Ating Kabataan: Tarlac Cathedral of San Sebastian, Tarlac Plazuela, Tarlac High School Sunken Garden, HIS Tailoring, Dr. Luis Navarro, Ramos Hospital, CLDH- Tarlac Provincial Hospital, Talon’s Clinic, Post Office, Botica Sto Cristo, Mercury Drug, MS Flores Supermarket, Antigua, Sa Malamig, Motor pool, Grandstand, Felnor, Urdu, Cindy’s, Asiong’s, Cervantes, Norma’s Del Ros, Remedios, Art, Alice, Aurora, F. Tanedo Street, Mabini Street, Romulo Boulevard, Maria Clara Park, Tarlac Capitol, Tricycles, Jeepney Rides, Coney Rides, Walks from THS to Bus and Thames Rides ( to San Miguel, Burot, Lapaz, Gerona, Sta Cruz, Anao, Camiling, Victoria, Capas, Bamban, Concepcion) Hing’s, New Life Grocery, Avenue Bazar, Golden Star Bakery, Silver Star Bakery, Tarlac Public Market, Silayan, Philippine Rabbit Bus Station, La Mallorca, Saulog Transit, Victory Liner, Bayang’s, New World Grocery, Tarlac Mabuhay Lumber, Rebecca’s Fashion School, Macapinlac’s Shoes Store, Santiago’s Shoes, Bondoc Music Store, La Concha Bakery, Happy Hill Resort, San Rafael Swimming Resort, Vilmar’s Restaurant, Vilmar Hotel, Mading’s Restaurant, The Attic, Pepsi Cola Bottling Company, Tarlac Ice Plant, Tarlac, Luneta, Planetarium, Fort Santiago, Balara Filter Dam, Cultural Center of the Philippines, Dewey Boulevard, Araneta Coliseum, Rizal Oval Stadium, Highway 54, North Diversion Road at marami pang iba.
Iniakda ni Edgardo Santiago, 1V-2 Class, SCO President THS Class 1972